With Google updating its algorithm on a regular basis, it is becoming more challenging to maintain an optimized website. It makes getting your company website listed in the top SERP’s tough. Only effective SEO tools can help with better visibility and ranking SEO Company in gurgaon lists top 5 SEO tools that can help your business reach new heights of success:
It is a collection of tools which sorts and collates data from inbound marketing, all in one place. Since it is tough to spot issues manually, Moz can help you get information on rankings, content, brand and traffic, all in one place. Some of the best tools in this suite are, Open Site Explorer, Rank Tracker, Get Listed and Fresh Web Explorer. Moz enables you to do the following:
seo agency in gurgaon suggests that to avoid incurring a penalty on duplicate content, use Copyscape. Content that is similar or plagiarized on a website negatively affects your Google ranking and also makes Google revisits uncrawlable. Content needs to be fresh and original so that your readers stay engaged. To use Copyscape, you have to paste the URL of the website. Copyscape generates web results where your content may be copied. For the success of the business, it is imperative to hire content writing professionals and company for effective results.
To keep your data secure from Penguin penalties, use tools like Link Research. This is a set of 93 SEO tools. This SEO toolkit provides information in real time. Some of its data sources are SEMRush, Majestic SEO, etc. Whether you are looking for research on high-quality links or in-depth competitive landscape, Link Research can help.
This tool is necessary for amassing all popular content from the past and ideating new topics on similar guidelines. It increases the likelihood of your content getting shared and liked by all visitors. If you want your presence felt in the digital realm, come up with engaging, fresh content. Buzzsumo enables you to do just that and the following:
This tool aggregates content from videos, bookmarks, blogs, comments, etc, into a single thread of information. It also measures and tracks feedback and general sentiment about social issues and new products. By monitoring and tracking the number of keyword mentions, it assists in understanding trends related to a product or company. It is an excellent tool for digital marketing.
Be ahead with Google’s changing algorithms, using the above-mentioned SEO tools to keep your website listed in the top search results. It is the only way to keep the business going.